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Electronic Commerce / Gary P. Schneider Gengage Learning, 2017627 tr. ; cm.The new edition offers thorough discussions of e-commerce growth in the rapidly-developing economies of China, India, and Brazil. You also examine key topics, such as social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New intriguing ""Learning From Failure"" segments help you draw important lessons from the experiences of actual companies as you review real-world e-commerce practices in action
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