|
Dòng
|
Nội dung
|
|
1
|
Branding in The Digital Age : You're Spending your money in all the wrong places / David C. Edelman Harvard Business Review9 tr. ; cm.In a fast changing environment where social media has a heavy impact on marketing and branding efforts, Digital Branding provides guidance on creating, implementing and measuring digital campaign strategies. Book presents a step-by-step, practical framework for brand planning, channel selection and measuring the effectiveness of brand campaigns.
Đầu mục:0
(Lượt lưu thông:0)
Tài liệu số:1
(Lượt truy cập:2)
|
|
|
|
|