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1
A designer's research manual : succeed in design by knowing your clients + understanding what they really need / Jenn + Ken Visocky O'Grady.
Massachusetts : Rockport, an imprint of The Quarto Group, 2017
208 tr. ; cm.

Understanding the wishes of a client and the needs and preferences of the audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their conceptual and aesthetic skills. This essential handbook will help readers understand what design research is and why it is necessary, outline proven techniques and methods, and explain how to incorporate them into any creative process
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2
Graphic design school : the principles and practice of graphic design / David Dabner, Sandra Stewart, Abbie Vickress.
Hoboken : Wiley, 2020
668 tr. ; cm.

Research and concepts -- Fundamentals of composition -- Fundamentals of typography -- Fundamentals of color -- Tools and technologies -- Print production and presentations -- Web design -- Expert paths
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3
Point of purchase design annual :. The 42nd merchandising awards. / Point of Purchase Advertising Institute No. 7 / :
New York : Visual Reference Pub., 2000
173 tr. ; 31 cm.
Point of Purchase Advertising Institute
An industry that registered over four billion dollars in sales last year showcases its very best creations in this annual honoring winners of the most recent point-of-purchase design awards. The book is divided into nineteen different categories, including cosmetics, entertainment, hair and skin care, home and garden, grocery, and many more. Awards are presented in three levels: gold, silver, and bronze.
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4
Point of purchase design annual. No. 9 : The 44th merchandising awards / Point of Purchase Advertising Institute
New York : Visual Reference Publications, 2002
175 tr. ; 29 cm.
Point of Purchase Advertising Institute
Point-of-Purchase Design Annual No. 9 is the definitive resource for what's hot and effective right now in point-of-purchase (P-O-P) advertising. The Annual features color photographs of the 250 displays that took home awards in the Outstanding Merchandising Achievement (OMA) Awards Contest sponsored by POPAI.
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