![](http://thuvien.hiu.vn/kiposdata0/patronimages/2023/tháng 1/9/7thumbimage.jpg)
DDC
| 658.575 |
Tác giả CN
| Kennard, Mike |
Nhan đề
| Innovation and entrepreneurship / Mike Kennard |
Thông tin xuất bản
| London : Routledge, Taylor & Francis Group, 2021 |
Mô tả vật lý
| 125 tr. ; cm. |
Tóm tắt
| The effective management of innovation and entrepreneurship is vitally important for managers, organisations and governments. This concise textbook examines strategic approaches and concepts relevant for the effective management of innovation and entrepreneurship, supported by practical insights from a variety of industry sectors. The book: Identifies the key challenges and dilemmas faced by managers and executives charged with leading, stimulating and sustaining innovation within large complex organisations; Explores the critical factors that drive entrepreneurial venture creation and growth including the search for opportunities, the management of risk and the evaluation of alternative funding sources; Considers how innovation and entrepreneurship can be facilitated through the development of technology, knowledge, intellectual property and networks Each chapter includes an essential summary of the key points, a practical example focussing on innovation and entrepreneurship in action, discussion and reflection activities, as well as further reading suggestions. Innovation and Entrepreneurship provides a practical and concise introduction for executive education students studying MSc and MBA apprenticeship programmes, as well as supplementary reading for postgraduate students studying modules on Innovation and Entrepreneurship |
Từ khóa tự do
| Management |
Từ khóa tự do
| Economic aspects |
Từ khóa tự do
| Technological innovations |
Địa chỉ
| Thư Viện Đại học Quốc tế Hồng Bàng |
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082 | |a658.575|bK34 - M636 |
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100 | |aKennard, Mike |
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245 | |aInnovation and entrepreneurship / |cMike Kennard |
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260 | |aLondon : |bRoutledge, Taylor & Francis Group, |c2021 |
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300 | |a125 tr. ; |ccm. |
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520 | |aThe effective management of innovation and entrepreneurship is vitally important for managers, organisations and governments. This concise textbook examines strategic approaches and concepts relevant for the effective management of innovation and entrepreneurship, supported by practical insights from a variety of industry sectors. The book: Identifies the key challenges and dilemmas faced by managers and executives charged with leading, stimulating and sustaining innovation within large complex organisations; Explores the critical factors that drive entrepreneurial venture creation and growth including the search for opportunities, the management of risk and the evaluation of alternative funding sources; Considers how innovation and entrepreneurship can be facilitated through the development of technology, knowledge, intellectual property and networks Each chapter includes an essential summary of the key points, a practical example focussing on innovation and entrepreneurship in action, discussion and reflection activities, as well as further reading suggestions. Innovation and Entrepreneurship provides a practical and concise introduction for executive education students studying MSc and MBA apprenticeship programmes, as well as supplementary reading for postgraduate students studying modules on Innovation and Entrepreneurship |
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653 | |aManagement |
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653 | |aEconomic aspects |
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653 | |aTechnological innovations |
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691 | |aQuản trị khách sạn |
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691 | |aQuản trị du lịch và lữ hành |
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852 | |aThư Viện Đại học Quốc tế Hồng Bàng |
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